{"product_id":"wait-ma-eau-de-parfum","title":"MA Eau de Parfum","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eMA Eau de Parfum by WA:IT\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e is dedicated to the Japanese concept \u003c\/span\u003e\u003cem\u003e\u003cspan\u003eMa\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e (間): the space between two things, the pause between two moments, the silence between two thoughts. Not emptiness, but a \u003cstrong\u003econsciously\u003c\/strong\u003e \u003cstrong\u003eleft-open space in which perception and presence\u003c\/strong\u003e can arise.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis feeling is translated into fragrance in MA. \u003cstrong\u003eBergamot, lavender and mint\u003c\/strong\u003e open the composition with a bright, aromatic and almost weightless character. \u003cstrong\u003eElemi \u003c\/strong\u003eadds a subtle resinous clarity before \u003cstrong\u003ehinoki and cypress\u003c\/strong\u003e make the fragrance greener and woodier. \u003cstrong\u003eSambac jasmine and hibiscus\u003c\/strong\u003e give the heart a gentle floral transparency without turning MA into a classic floral fragrance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFragrance composition\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eTop notes:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e bergamot, lavender, mint, elemi\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eHeart notes:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e hinoki, sambac jasmine, hibiscus, cypress\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eBase notes:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Virginia cedar, sandalwood, benzoin, tonka bean, vanilla, amber, white musk, patchouli, tobacco\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe transition into the base is particularly beautiful. \u003cstrong\u003eVirginia cedar and sandalwood meet benzoin, patchouli, amber, tonka bean and vanilla\u003c\/strong\u003e. White musk settles softly over them, while tobacco adds a dry, slightly darker counterpoint. The warmth remains light: soft, powdery and close to the skin rather than sweet or heavy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMA has a quiet quality. The fragrance moves between\u003cstrong\u003e freshness and warmth, green notes and soft woods, clarity and comfort\u003c\/strong\u003e. This delicate balance makes it a highly distinctive and elegant interpretation of an aromatic woody perfume.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eThe fragrance of the in-between\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eWA:IT\u003c\/span\u003e\u003cspan\u003e describes its perfumes as \u003c\/span\u003eOlfactory Supplements™\u003cspan\u003e – \u003cstrong\u003efragrances that combine perfume with an aromatherapy-inspired ritual\u003c\/strong\u003e. In MA, the Japanese concept \u003c\/span\u003e\u003cem\u003e\u003cspan\u003eMa\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e (間) takes center stage: the consciously perceived space between two moments, two breaths or two thoughts.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe fragrance composition follows this idea as well. \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eBergamot and mint\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e bring brightness and freshness, while \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003elavender\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e adds a calm, balancing quality. \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eHinoki, cypress and cedarwood\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e evoke the clear atmosphere of a forest and give the fragrance structure and depth, while \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003esandalwood, benzoin, tonka bean and vanilla\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e create a soft, enveloping warmth. MA thus develops from airy clarity into a calm, grounded drydown – a fragrance for moments when you \u003cstrong\u003econsciously slow down to experience the present moment\u003c\/strong\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe minimalist design also reflects this idea. The packaging made from textured \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eFedrigoni Materica Acqua\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e in a soft water blue mirrors the light, quiet side of the composition.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDiscover more creations from the Italian brand in our \u003c\/span\u003e\u003ca href=\"\/en\/collections\/wa-it\" title=\"WA:IT Collection\"\u003e\u003cspan\u003eWA:IT\u003c\/span\u003e\u003cspan\u003e Collection\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cpre dir=\"ltr\" id=\"tw-target-text\" class=\"tw-data-text tw-ta tw-text-small\"\u003e\u003cspan lang=\"de\"\u003e\u003c\/span\u003e\u003c\/pre\u003e\n\u003ch2\u003e\u003cspan\u003eWA:IT\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eWA:IT\u003c\/strong\u003e\u003cspan\u003e combines Italian perfumery with influences from Japanese culture and a pronounced slow-beauty philosophy. Founder Raffaella Grisa sees fragrance not only as an accessory, but as part of conscious everyday rituals. The genderless perfumes are created in Italy and draw on Japanese ideas of nature, perception and balance.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eSpray as desired onto warm areas of the body such as the wrists, neck and crooks of the arms.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMA can also be lightly sprayed onto hair or clothing.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDo not rub in, so the fragrance can develop as faithfully as possible.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cspan\u003eFAQ\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWhat does WA\u003c\/span\u003e\u003cspan\u003e MA Eau de Parfum smell like?\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eMA opens fresh and aromatic with bergamot, lavender and mint. Hinoki and cypress then give the fragrance a clear, green woody character. In the base, sandalwood, benzoin, tonka bean, vanilla and white musk provide a soft, warm and slightly powdery depth.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWhat does “MA” mean?\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cem\u003e\u003cspan\u003eMa\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e (間) is a Japanese concept for the consciously perceived space in between – the pause between two moments, thoughts or movements. WA\u003c\/span\u003e\u003cspan\u003e translates this idea into a fragrance that plays with contrasts of freshness, green woods and gentle warmth.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eIs MA a sweet fragrance?\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eNo. Although vanilla and tonka bean bring a soft warmth to the base, MA remains aromatic, woody and airy overall. The fresh and green notes prevent the fragrance from seeming gourmand or heavy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWho is MA suitable for?\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eMA is genderless and a good choice for anyone who enjoys clear, woody-aromatic fragrances with a soft, calm base. It is especially appealing to those who appreciate hinoki, cypress and light woods and are looking for a fragrance that feels neither classically fresh nor opulently warm.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eWhat makes MA an Olfactory Supplement™?\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eWA\u003c\/span\u003e\u003cspan\u003e understands its fragrances as part of a conscious everyday ritual. In MA, the perfume composition is combined with an aromatherapy-inspired approach: fresh, green and warm fragrance facets accompany the idea of clarity, presence and consciously pausing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch2\u003eIngredients\u003c\/h2\u003e\n\u003cp\u003eThe complete INCI list for MA is not yet reliably available to us and will be added as soon as it has been confirmed by the manufacturer.\u003c\/p\u003e\n\u003cp\u003ePlant-based Alcohol Denat.\u003cbr\u003eWith natural fragrance ingredients and essential oils\u003cbr\u003eVegan formula\u003cbr\u003eFree from colorants and silicones\u003cbr\u003eCruelty-free\u003cbr\u003eMade in Italy\u003c\/p\u003e\n\u003ch2\u003eFragrance family\u003c\/h2\u003e\n\u003cp\u003eWe classify this perfume within the following fragrance families:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAromatic, Powdery, Fresh, Green\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDiscover new fragrances - browse by fragrance family:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Oriental fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/orientalische-duefte\"\u003eAmber fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Aquatic fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/aquatische-duefte\"\u003eAquatic fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Aromatic fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/aromatische-duefte\"\u003eAromatic fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Balsamic fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/balsamische-duefte\"\u003eBalsamic fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca href=\"\/en\/collections\/cremige-duefte\" title=\"Creamy fragrances\"\u003eCreamy fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Chypre fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/chypre-duefte\"\u003eChypre fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Earthy fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/erdige-duefte\"\u003eEarthy fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Floral fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/florale-duefte\"\u003eFloral fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Fresh fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/frische-duefte\"\u003eFresh fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Fruity fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/fruchtige-duefte\"\u003eFruity fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca href=\"\/en\/collections\/gourmand-duefte\" title=\"Gourmand fragrances\"\u003eGourmand fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Green fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/grune-duefte\"\u003eGreen fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Woody fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/holzige-duefte\"\u003eWoody fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Leather fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/ledrige-duefte\"\u003eLeather fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Molecular perfume\" href=\"https:\/\/www.blanda-beauty.com\/collections\/molekuel-duefte\"\u003eMolecular perfumes\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Powdery fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/pudrige-duefte\"\u003ePowdery fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Smoky fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/rauchige-duefte\"\u003eSmoky fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Sweet fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/sussliche-duefte\"\u003eSweet fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Vanilla fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/vanille-duefte\"\u003eVanilla fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Spicy fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/wurzige-duefte\"\u003eSpicy fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\u003ca title=\"Citrus fragrances\" href=\"https:\/\/www.blanda-beauty.com\/collections\/zitrische-duefte\"\u003eCitrus fragrances\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e","brand":"Wa:it","offers":[{"title":"100 ml","offer_id":53379684598027,"sku":"Artikelnummer: BL-0147321-MA","price":190.0,"currency_code":"EUR","in_stock":true},{"title":"Sample 1,2 ml","offer_id":53379684630795,"sku":"Artikelnummer: BL-8000431-MA","price":4.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0024\/8486\/3029\/files\/WAIT_MA__still.webp?v=1790070106","url":"https:\/\/www.blanda-beauty.com\/en\/products\/wait-ma-eau-de-parfum","provider":"Blanda Beauty","version":"1.0","type":"link"}