MERME BERLIN
The passion for purely natural facial care began for Australian Claire Ralston during her studies at the Australian College of Natural Beauty. Claire was especially interested in the effectiveness of non-invasive and natural beauty methods. After ten years of experience in the magazine and beauty industry, she came to the sad realization that even supposedly "natural" skincare products were full of unnecessary chemicals and toxins.
Her new home Berlin confirmed her belief in the importance of quality, objectivity, and simplicity. “In Australia, I had numerous products and steps in my routine, a typical feature of the local beauty culture. People are less interested in ingredients and more guided by advertising. In Germany, on the other hand, people usually use less and pay attention to quality. That was stimulating and reminded me of my time with my grandmother Merme on the farm. Her way of life inspired me, and I found much of it reflected in the Berlin slow movement. That’s why the name of my brand was decided very quickly.”
The philosophy of Merme Berlin, to use only a few ingredients of the highest quality, was inspired by these principles. Merme uses trustworthy and powerful ingredients that are carefully and sustainably sourced and processed. The minimalist and very gentle Merme product range includes products such as the Pore & Line Refine Serum, the More Moisture Face Serum, and the Milky Drops Face Moisturiser.
